Be it summers or your throat is getting dry when you are out, your steps are inclined towards the cold drinks shop. But who has got time to think over that what are you drinking in the name of cold drinks? How good are they for your health? Today you may find water or not but one thing is for sure you will get cold drinks everywhere.  Lassi (made of yogurt), fresh juice or jaljeera (Indian drink made with water and spices) etc are like drinks for old fashioned. Cold drinks have taken the trend and the companies too are taking advantage of the influence these have on the people.

The advertisements of these drinks by superstars are making people more and more attracted towards them. The ads are provoking people to taste the sweet poison in these drinks. Children too prefer cold drinks over lime water, coconut water or other healthy drinks and marketing strategies is one of the prime reasons for this.

On 2nd Aug, 2006 CFSE (Center for Science & Environment) reported the presence of pesticides in the cold drinks of international companies. This was not the first time such report came out. About 4 years back there was lot of hue and cry over the issue but with time the issue died and these companies are still into manufacturing like never before.
The pesticides in these drinks have DDT, metabolites which could be very dangerous to the heart and are capable of spreading cancer.

Despite of these reports government has not taken adequate steps to curb the problem. Companies have played their own policies to refuse these reports and they had planned a new marketing strategies for the sales affected.

HARFUL ELEMENTS IN THE COLD DRINK YOU DRINK
Phosphoric Acid: Due to the presence of this the PH value of the cold drink varies from 2.5-3 which else wise of any heath cold beverage should be 7. These less value can be the cause for cancer. This acid is also not good for the teeth and the bones of the body.

Sodium Banjoist: It has an ill effect on the fetus and it is also not good for the asthmatic patients.

Alcohol: Very minimal quantity of alcohol is also mixed in these aerated cold drinks which makes us addicted to these drinks and also have ill effects on the brain.

Caffeine: Cola drinks have caffeine which reduces the strength of the immune system of the body. 

Atheline Glycol: This doesn’t let the cold drink freeze even at the zero degree. It also is mixed to increase the taste of the drink and has cancer effects. It even has ill effects on the kidney.

Sweetening Agent: The sugar taste in the cold drinks is very harmful as aspartame is used for the sugary effect which is very poisonous for the body.

Decide for yourself what you are drinking in the name of cold drinks.