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Pull Of Colors

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By: Nicky Status, In Colour Therapy
Updated: Tuesday, July 22, 2008
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We are always attracted by the pull of colours which comes under our visibility like:
Orange draws attention quickly and indicates informality and loudly proclaims that the product is suitable for everyone. Orange is a declassifying colour and can turn the look of an expensive hotel.
Yellow is another declassifier. It signals cheapness, temporariness and caution. Yellow is the colour that the eyes register the quickest and the one likeliest to stop traffic or sell a house. Even a single row of yellow marigolds growing outside a home for sale will hasten the payments of the deposit. Since yellow also signals caution, it is preferred for rental cars, school buses and taxis, but not for banks. Splashes of yellow such as in a bouquet of flowers are cheering but a mass of the colour tends to increase anxiety and cause tempers to flare. Babies ciy more frequently and with greater gusto in the presence of yellow.
Temperamental artists, opera singers, writers and musicians are also seem to explode the quickest in yellow rooms.

Forest green and burgundy are classifying colours. These two shades are preferred by the wealthiest persons. Colour that classify elevate certain product's position or target some specific buying population. Red is being marketed in a blue based red container and is selling with a great success. Women inherit a preference for bluish red while men seem to favour yellowish red.

Red, a classifier, has many virtues. It makes people unaware of how much time is passing and is therefore the colour of choice of casinos and bars. Studies show that red makes food more aromatic and entices people into eating more. Even if you shun the red cherries because of their red dye they seem to make a better fruit salad in general taste.
These are few examples from which we can nearly establish the pull due to colour. It is definitely in existence depending upon type and need of its use at the proper places.

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